Privacy

Privacy Policy

This page explains what information Keystone may collect when someone books a free chat, submits an enquiry, asks for business support, or becomes a client.

Collected information

What data Keystone may collect

  • Name, email address, phone number, business name, website, and preferred contact details provided through forms.
  • Business details, goals, budgets, bottlenecks, and other context shared through forms or email.
  • AI receptionist chat messages, lead-capture answers, consent confirmation, and handoff notes where the demo or a client assistant is used.
  • Basic cookie-free website analytics, referral source information, and UTM tags where available.
  • Records of communications related to diagnostics, proposals, builds, and support discussions.

Purpose

Why Keystone may collect it

  • To review whether Keystone is the right fit for the enquiry.
  • To recommend the right next step, such as a free chat, proposal, website build, CRM setup, automation, or support route.
  • To respond to free chat requests, send follow-up communication, and manage future client work.
  • To answer approved AI receptionist questions, capture consent-based enquiries, review failed or uncertain answers, and improve guardrails.
  • To understand which pages and calls to action are useful so the website can be improved over time.

Storage and sharing

Submitted data may be stored in systems such as Supabase, email platforms, CRM/database tools, and automation tools used by Keystone to manage enquiries and service delivery. Data should only be shared with service providers that support the operation of the business and only where reasonably necessary.

AI receptionist responses may use an AI model provider such as MiniMax. The assistant should be configured around approved business knowledge and should hand off sensitive, urgent, or uncertain questions for human review.

Keystone should not sell personal data. If service providers are used, they may process data according to their own policies and infrastructure.

Retention, rights, and contact

Free chat requests, enquiry records, and related business correspondence may be kept for as long as reasonably necessary to review the enquiry, manage ongoing conversations, keep records, or comply with legal obligations. AI receptionist transcripts use a default 90-day pilot retention period unless a client agreement specifies a different retention route.

If you want to request access, correction, or deletion of information you have shared, contact Keystone directly through the assessment route or agreed communication channel.

Tracking and communication

Cookies, analytics, and email communication

The website uses lightweight, cookie-free analytics to understand which pages are visited, which calls to action are used, and whether forms are started or submitted. Analytics events are designed not to include names, email addresses, phone numbers, message text, or raw lead IDs. If email communication is initiated, follow-up messages may be sent about the free chat request, proposal, or agreed client work.